Our Story

The story of Toby's Estate began in 1997, when coffee-loving lawyer Toby Smith made a life-changing decision, swapping legal books for coffee cups to follow his passion for his favourite brew. Travelling to some of the most remote corners of the globe, Toby lived amongst the coffee-producing communities, experiencing first-hand the lifelong dedication and hard manual labour that went into growing their exquisite beans.

Toby knew that connoisseurs and everyday drinkers would love the specialty coffee as much as he did – but how to get the beans from crop to cafés?

A challenge was brewing. Realising that this world of specialty coffee was at risk of being lost to mass produced alternatives – and driven by a deep respect for the communities who welcomed him in - Toby decided to do it himself.

Returning home he transformed his mum's garage into a mini roastery, using everything he'd learnt to master the art of roasting the specialty beans and that is when Toby's Estate was born.

Toby’s Estate Today

The Toby’s Estate that we know and love today is a carefully-cultivated crowd of some of the most talented people in the industry. We’re an eclectic group of over 100 enthusiasts, artisans, sensory experts, baristas and all-round coffee lovers.

We don’t just like coffee, we live it. It’s an exciting and inspirational adventure that literally gets us out of bed every morning.

We never stop exploring and experimenting, learning and developing. We have a thirst for pushing the boundaries and discovering new flavours, blends and beans, honouring the work of our farmers through good and honest coffee craftsmanship.

We’re privileged to be able to source and share with you the unique specialty coffees that we’re known for. Always served with uncompromised quality and freshness, at our signature outlets and independent partner cafes, where Toby’s is the exclusive coffee of choice.

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